Analysis of challenges of private tour operators in developing successful business: Case study of Assam

Assam, the premier North Eastern state of India, has a long history hosting wildlife tours inside its world famous Kaziranga National Park since 1904. Tour operators operating from have been carrying millions domestic and international tourists annually to various destinations Assam adjacent states East India. At present, around seventy Government recognised Private Operators one tour operator under Tourism Development Corporation are providing valuable services visiting this part country. The present study intends challenges faced by also try put forward few suggestions for improvement their business conditions. research work is mostly based on primary data collected during interactions with officials secondary gathered printed online publications, records Directorate Tourism-Assam publications. results determined existence many that need deal while remotest It expected will help in finding solutions some problems thereby improving This believed serve tourism department policymakers formulate plans development particular general state.